ROI (Retour sur investissement)
A measure of the profitability of an investment relative to its cost
What is ROI?
Return on Investment (ROI) is a financial metric that measures how much profit or value you gain from an investment relative to its cost. It’s expressed as a percentage and helps businesses evaluate the efficiency and profitability of different investments.
The ROI Formula
Basic Formula
ROI = (Net Profit / Cost of Investment) × 100
Detailed Formula
ROI = [(Revenue from Investment - Cost of Investment) / Cost of Investment] × 100
Example
- Investment Cost: $50,000
- Revenue Generated: $75,000
- ROI = ($75,000 - $50,000) / $50,000 × 100 = 50% ROI
Why ROI Matters
Investment Comparison
Compare profitability of different opportunities to allocate resources wisely.
Performance Measurement
Evaluate whether investments are meeting expectations.
Decision Making
Determine if an investment is worth pursuing.
Accountability
Show stakeholders the value of spending decisions.
CFO Upgrade ROI
For software like CFO Upgrade:
Costs:
- Monthly subscription fee
- Implementation time
- Training
Benefits:
- Time saved on report generation
- Faster decision-making
- Reduced errors
- Better cash flow management
- Early problem detection
Typical ROI: Most customers see positive ROI within 2-3 months through time savings and better financial insights.
Questions fréquemment posées
- What's a good ROI percentage?
It depends on industry and risk, but generally a positive ROI is good, 10-15% is solid, and 20%+ is excellent. Compare to alternative investments and cost of capital.
- How do I calculate ROI?
ROI = (Net Profit / Cost of Investment) × 100. For example, if you invest $10,000 and gain $15,000, your ROI is ($15,000 - $10,000) / $10,000 × 100 = 50%.
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